Brand identity, imagery and applications for SEW (Supporting + Empowering Women), a  development organization that employs HIV+ women in Arusha, Tanzania. In Africa, it is difficult to find a job once infected with HIV/ AIDS, due to the stigma associated with the disease. To address this, SEW has the simple aim of providing secure and meaningful employment. The organization currently employs nine ‘sewing mamas’ who make and sell tote bags using local recycled materials.